kickass in college website design
  • Site build with a custom made WordPress theme
  • PSD to WordPress
  • Unique cartoonesk design
  • Optimized for tablet and phone

Kickass in College Website Project

Kickass in College is a popular college advice book by Gunnar Fox, once ranked as the top-selling college guide on Amazon. This project focused on developing a unique and responsive website that reflected the energetic and humorous style of the book while making it easy for readers to learn more and purchase their copy.

Project Scope

The website was built using the WordPress CMS with a custom-made theme developed from scratch. Based on PSD designs created by a graphic designer and inspired by the book’s bold cover, the goal was to deliver a high-performing, visually distinctive online presence for the book.

  • Translating static designs into a dynamic WordPress site
  • Creating a cartoonesque visual identity aligned with the book’s theme
  • Ensuring full mobile and tablet responsiveness
  • Structuring the site for easy updates and fast load speeds

Website Design

The design brings the book’s quirky personality online, offering a bright and fun visual layout that still feels professional and intuitive. Focus areas included:

  • Custom WordPress Theme: Designed and developed from scratch using modern coding standards.
  • Responsive Layout: Optimized for smartphones and tablets to ensure a smooth reading and shopping experience.
  • Cartoonesque Styling: Unique graphics and layout elements that echo the tone of the book cover.
  • Streamlined Navigation: Clear layout that makes it easy to explore the book and find the purchase link.

Development Details

From PSD to WordPress, this website was custom-built with best practices for both performance and user engagement:

  • Clean, semantic HTML5 and CSS3 coding
  • Mobile-first responsiveness with touch-friendly elements
  • On-page SEO foundations integrated
  • External purchase link to Amazon-style website

Visit Website: www.kickassincollege.com